ServicesIndustriesWorkHow we workmatt@mastconsult.co.uk
Reference work

Don’t take MAST’s word for it. Use the systems.

Anyone can show a slide. Below are the systems — two serving real businesses today, one built and ready for launch. Click through and try them. Under those, the full index of discrete services MAST offers, drawn from real builds — not a wish list.

Optimal Lab storefront — live e-commerce build

Optimal Lab

E-commerceLive

Built the storefront and back-office, then built Pep — an AI assistant the team runs the business through. In plain language they talk to their business and their data: reach out to customers, check orders, run stock-takes, pull pick-sheets and generate reports — every core function driven by natural-language command.

What it meantVirtual 24/7 employees. A lean team runs a full e-commerce business in conversation instead of clicking through software.
StorefrontBack-officeAI ops assistantProduct imageryCompliance gates
Halcyon photo-based instant quote wizard (step one)

Halcyon Clearance

Field servicesPre-launch

Designed an operation where AI agents run the whole business — quoting, scheduling, financial management, marketing and accounting — on a deterministic core that keeps every job, route and figure correct. The quote flow, driver evidence capture and an AI bookkeeping ledger are built; the operation is pre-launch, with the rest arriving in stages.

What it meantA business engineered to run itself — the owner freed from the desk to do the work that actually earns.
Quote flowEvidence captureAI bookkeepingRoute planning (staged)
Precision Physiques — live online coaching platform

Precision Physiques

CoachingLive

The complete platform for an online coaching business — marketing site plus a client-accounts app where AI drafts each client’s nutrition plan for the coach to review and approve before anything reaches the client. Built and deployed, with data protection designed in from the start.

What it meantA one-person coaching brand with the digital plant of a big operator — ready to onboard, plan and manage every client in one place.
Marketing siteClient accountsAI plan draftingApprove-before-send
Silent Sentinel
Example · internal

A virtual pre-sales engineer — a specialist’s judgement on tap to everyone at once, now the go-to across a billion-dollar business. Full 100-page proposals and complex compliance analysis — a two-week job turned into a 10-minute one.

Baby Crafts concept preview — AI product personalisation
Baby Crafts
Retail · D2C

An AI personalisation engine and a full web-studio — turning a single product range into personalised products and marketing generated at scale. Built as a working concept preview; not yet on the client's live store.

Olivers florist storefront — Shopify to owned-infrastructure rebuild
Olivers
E-commerce

A ground-up store rebuild — catalogue, bookings, weddings and workshops — with an AI-assisted operations layer driving product and content changes end to end.

The full index

Every discrete service, and what it does for you.

The six service lines break down into individual, deliverable pieces. Take one, take several, or take the discovery and find out which ones your business actually needs.

  • Document & inbox extraction
    Receipts, invoices and forms read for you and turned into clean records.
  • AI bookkeeping
    Free-text job notes become a tidy ledger — you confirm before anything is written.
  • Customer-reply drafting
    Answers drafted in your voice, ready to review and send.
  • Reporting agents
    The weekly numbers written up before you ask for them.
  • Natural-language operations
    Ask your business questions in plain English — orders, stock, pick-lists, customers.
  • Internal expert assistant
    Your best specialist’s answers available to the whole team, at once.
  • Customer-facing brand assistant
    Product questions answered accurately, day and night.
  • Knowledge-base curation
    Scattered documents made into one governed source of truth.
  • Release regression testing
    Every assistant update proven against a bank of real questions before it ships.
  • E-commerce storefronts
    Catalogue, cart and checkout, built to your range — not a template’s.
  • Back-office admin
    Orders, stock, dispatch and customer messages in one screen.
  • Quoting & booking flows
    Customers priced and booked without a phone call.
  • Customer portals
    Order history and account access without passwords to reset.
  • Fulfilment integrations
    Labels, tracking and payment reconciliation wired in.
  • Deterministic scheduling & routing
    Routes and rotas computed by auditable rules — the same answer every time.
  • Finance ledgers with audit trails
    Append-only records; nothing changes silently.
  • Compliance gates
    Regulated claims machine-checked before they publish.
  • Security-rules hardening
    Your data locked to exactly who should see it.
  • Hard limits & kill-switches
    Automation that can always be stopped — enforced in code, not policy.
  • Product photography at scale
    Photoreal product images without a studio day.
  • Print-ready packaging & labels
    Artwork at physical scale, ready for the printer.
  • Personalisation previews
    Customers see their name on the product before they buy.
  • Sales & pitch documents
    Briefing packs and proposals rendered to a standard that wins.
  • Content & growth calendars
    A quarter of social content planned in an afternoon.
  • Process mapping
    How the work actually flows today — facts separated from guesses.
  • Automation roadmap
    The phased plan: safe wins first, autonomy earned.
  • Build-vs-buy analysis
    An honest answer, including when not to build.
  • Digital-presence audit
    What customers actually see when they look for you — and what it costs you.
Your business next?

Tell MAST what eats your week. Get back a plan to take it off your plate.

The first step is a half-hour conversation — no commitment, no fixed quote. If we go further, you own the result outright.